CHAPTER ONEINTRODUCTION1.1 Background of studyElection as a Mass Mobilization and participatory activity usually start when an electoral system is put in place and serves as a mechanism for shaping political competition, power sharing and resource allocation by definition, election is the act of choosing or selecting one or more persons from a greater number of person to serve as representatives in the taking of decisions that affect public interest and the allocation of national power and resources in acceptable manner (israel2009, p.113).Robert and John (1974) in Ntete-Nna (2004,p.289) report that the essential role of election is to act as a mechanism whereby leaders are circumscribed and made aware that there is a contingent one at least where there is real possibility that they may be outside from office.Television plays different roles in the lives of its audience, to many; it could be an educative, informative as well as an entertainment medium. Although the use of television alone may not create total awareness to individuals as a result of its restraining factor such as expensiveness, irregular power supply and so on. It is believed that the television will create more sensitized atmosphere for information on issues affecting the society at large, this is where Nigerian Television Authority (N.T.A) Makurdi comes in as a mobiliser of the electorate for political elections.